It is with pride that Vanier College announces its 11th annual Vanier College BDC Case Challenge that will take place on Saturday February 13th and Sunday, February 14th, 2016. Thirty two colleges and cegeps will be in Montreal for the weekend activity that has become one of the most prestigious collegiate marketing case competitions in Canada.
“We are so pleased to see the evolution of the Case Challenge over the years,” says David Moscovitz, Vanier team coach and organizer of the marketing competition. “Although many colleges have been competing in the Case Challenge for several years, there’s a new generation of students and coaches in this year’s event as teachers retire and new ones take over training teams for this event, and as new colleges competed for the first time this year. The
Case Challenge has inspired marketing students across Canada for the past ten years and we are proud that it continues to do so.”
Competing colleges and cegeps
The colleges and cegeps signed up this year are Cégep André-Laurendeau, Cégep régional de Lanaudière à Joliette, Champlain College, St‐Lambert, Collège Édouard‐Montpetit, Dawson College, John Abbott College, Vanier College, Collège Rosemont, Collège Ahuntsic, Cégep de Victoriaville, Collège Montmorency, Collège de Valleyfield and Collège Bois-de-Boulogne from Québec; Algonquin College, Durham College, George Brown College, Fanshawe College, Mohawk College, Niagara College, Seneca College, Sheridan College, St Lawrence College – Cornwall, St Lawrence College – Kingston, St. Clair College of Applied Arts and Technology, and Collège Boréal from Ontario; Red River College from Manitoba; SAIT Polytechnic from Alberta; Okanagan College and Acsenda School of Management from British Columbia; New Brunswick Community College (St. John), from New Brunswick; Nova Scotia Community College from Nova Scotia; and College of the North Atlantic from Newfoundland.
The BDC is proud to be a long-time partner of this Case Challenge. “We believe in the importance of supporting youth education and playing an active role in helping students gain practical presentation skills and apply their marketing knowledge. It’s a great way to learn while having fun,” stated Michel Bergeron, Senior Vice President, Marketing and Public Affairs at BDC.
Round One of the 2016 competition will take place on Saturday, February 13, 2016, at the Marriott Courtyard Hotel (Montreal Airport), 7000 Place Robert-Joncas, (514-339-5333). Presentations begin at 10:00 AM and run until 5:00 PM on Saturday. Because of the large number of participants, there will be three theatres of eleven presentations on Saturday. That evening, the top two teams from each of the three theatres will be announced at a gala dinner at 7:00 PM. These top six teams will then go on to compete Sunday morning, February 14, 2016, following which, an awards luncheon will take place.
The Business Development of Canada is the principal sponsor of the Case Challenge
Canada’s business development bank, BDC, puts entrepreneurs first. With almost 2,000 employees and more than 100 business centres across the country, BDC offers loans, consulting services, growth and business transition capital, securitization, as well as venture capital to more than 30,000 small and medium-sized companies. Their success is vital to Canada’s economic prosperity. To learn more, please visit www.bdc.ca.